Everything is an event. Everything done well is an experience.
The Things you Should Know
“We believe marketing is critical to operations, that when approached rigorously,
becomes a cornerstone of profitability and growth”
When managed as assets, brands have the power to create new categories, motivate customers to act, and deliver heightened value to companies in the form of near-term revenue and long-term growth potential.
Impactful brand strategy consulting requires extensive experience, a strong business (vs. creative) orientation, and an ability to apply the right balance of rigor, pragmatism, and inspiration to solve complex business issues.
VIDEO & PRESS
Najla's passion, enthusiasm, attention to detail and tremendous zest for the business was very refreshing.
The MGHerring Group, Vice President Property Management
Directly & indirectly Naj has single handedly been responsible for massive increases in sales & bringing on the right kinds of clients that are in alignment with our brand & strategy.
Founder of DesignPickle.com
Najla's very thorough in everything she does, and does everything she says-and that says enough right there.
Vice President of Sales, Phoenix Data Center Solutions
What we really can provide
Position, Influence, Excite, Engage
A client’s relationship with its communications firm is one of the most complex in the business environment and requires a substantial level of collaboration from both parties to make it effective and sustainable. Ensuring that clients and agencies maintain good working relationships is an important aspect of marketing success. Optimizing client agency relationships is a core component of marketing management consulting and includes a full range of analysis and management services.
We always work with the client’s best interest as the center. We are agency neutral, accept no fees from candidate firms and believe “pay for play” models compromise the integrity of agency search engagements.
Nobody Does it Better
Marketing Organization Support
When optimized and managed effectively, a well-organized, well-trained marketing team can mean greater productivity and less turnover. Kayyem Marketing specializes in best practices. Additionally, we engage in optimization across marketing organization structure and process, critically important disciplines for a successful and productive work environment.
Further, our specialty includes interim executives to fill the gaps while critical roles within the organization are vacant and/or recruitment is slow to produce qualified candidates. Our contribution is two-fold: (1) to provide a bridge in leadership to those working within marketing communications to ensure workflow remains steady and on-point and (2) to get a closer look at personnel within the department for first-hand analysis of the quality of their thinking and output.
We are your catalyst for ideas that inspire action, strategy that drives results, and outcomes that exceed expectation.
The digital age gives everyone a clearer view of a brand’s performance because of the ease and quantity of data capture. New and improved tools and a myriad of channels are also having a profound effect on how the consumer is receiving information. Perceptions are shifting from a consumer tangentially involved with the brand, to one who is more informed, more active in the delivery of brand promises.
To learn more about how Kayyem Marketing can help your company accelerate marketing effectiveness, please contact firstname.lastname@example.org
The menu of tactical services we provide in collaboration with our resources includes:
Experience speaks louder than words