ACCOMPLISHED SENIOR EXECUTIVE, OWNER - MASTER ORCHESTRATOR
Najla’s background and experience includes marketing, fitness, branding, operations, development and management. She is an accomplished senior executive with a focus on mixed-use development marketing, hospitality and brand management, with a specialty in destination marketing— “place-making.” Najla is a talented, enthusiastic, detail oriented and innovative self-starter with a positive attitude, decision making capabilities and a strong background in marketing, public and media relations, networking, management, development, advertising, sponsorship, social media, crisis communications and operations. She has a proven track record establishing financial objectives, budgeting, ensuring brand consistency, and providing consumer focused solutions. Her cutting-edge fashion sense with an eye for visual aesthetics and creative design is second to none. An established leader she has with experience managing, training, organizing and directing large groups. Najla is able to successfully mobilize resources to produce results with her excellent oral, written, presentation and new social communication skills.
Najla is a commercial real estate marketing executive with two decades of experience for such firms such as Related Companies, Caruso, Westfield, RED Developmen, and Pacific Retail. In these roles, she was responsible for successfully launching and marketing some of the largest mixed-use developments and landmark projects in the nation. She has experience in management, operations, leasing, development, hospitality and sponsorship for high profile centers across the country most notably: Westfield Century City, The Grove, The Americana at Brand and The Grand in Los Angeles, Westfield San Francisco Center and CityNorth in Phoenix, AZ
Najla is regularly featured as a nutrition and fitness expert on KTVK TV 3, Fox 10, KPNX 12 News (NBC), ABC 15 and CBS 5, as well as in national health and wellness publications. Additionally, Kayyem is a member of EO Accelerator an Entrepreneurial Organization and facilitates various networking events connecting high-achieving, like-minded individuals from various industries. Kayyem is a member of International Council of Shopping Centers and The Urban Land Institute.
Najla is a graduate of San Diego State University with a Bachelor of Arts in Communication. She enjoys traveling with her husband Luke and two children, cooking and supporting various non-profit organizations such as Arizona Baseball Charities, The Star Foundation and the Playworks Arizona Foundation.